UPL and bunge announce agreement to create new firm Orígeo
- Partnership will establish a new company, Orígeo, to support farmers in Brazil’s MAPITOBAPA macro-region
- Orígeo will offer integrated, end-to-end products, services, and consulting for farmers covering agricultural inputs, services, financing solutions and technical support
- Partnership exemplifies UPL’s OpenAg network approach to building collaborations to empower farmers with sustainable products, solutions and technologies
01 July 2022, Brazil: UPL Ltd. a global provider of sustainable agricultural solutions and Bunge, a global leader in agribusiness, food, and ingredients, have announced a new partnership to increase productivity, profitability and sustainability for farmers in Brazil.
UPL and Bunge will establish Orígeo, a new company providing end-to-end solutions to farmers in Brazil’s MAPITOBAPA macro-region, drawing on its highly qualified technical team’s understandings of each producer’s needs from crop planning to harvest. Orígeo will combine Bunge’s expertise in financing, trading, and logistics matched with UPL’s comprehensive sustainable agricultural inputs, solutions, and services portfolio.
Orígeo’s offering will include seed, pesticide, biosolutions and fertilizer inputs; crop-planning assistance; agronomical advice; consulting on sustainability and regenerative and low carbon agriculture certification; agricultural financing solutions; and harvest marketing and logistics services. The company will also offer farmers digital agriculture services, including real-time information, recommendations and alerts using satellite-collected field data to improve decision-making and business efficiency.
Rogério Castro, CEO of UPL Brazil, said: “Orígeo will bring us closer to farmers and expand our offerings in this region to encompass the entire food value chain and exemplify our OpenAg commitment to collaboration. By developing, promoting, and launching sustainable solutions, including biosolutions, we’re empowering farmers to become environmental champions based on sustainable practices, including carbon soil sequestration to reduce atmospheric CO2. We look forward to working with Bunge and farmers on our reimagining sustainability mission.”
Rossano de Angelis Junior, Bunge VP of Agribusiness in Brazil, said: “Bunge is proud of the lasting and trusting relationships we have built with farmers over the last century, which has allowed us to identify the opportunity for this innovative service model. Orígeo will work closely with the farmer, mapping needs, bringing solutions, and addressing business challenges. We want to simplify processes and make operations even more efficient so that farmers have more time to focus on what they do best – produce more and sustainably,”.
The agreement is subject to customary closing conditions, including regulatory approval by the Administrative Council for Economic Defense (CADE) in Brazil.
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