Five minutes with Carl Hooton
23 August 2023, AU: At just 27 years old, Carl Hooton is the youngest Elders branch manager in the country – but has a decade of experience in the rural merchandise industry.
Carl first started with Elders as part of the recent North Coast NSW expansion, which saw new branches opened in Coffs Harbour, Kempsey and Lismore.
“I started off at Elders as the Rural Products Manager in Kempsey almost a year ago,” he said.
“That all tied into our North Coast expansion, to open a few branches in that area.
“From there I came across to Glen Innes, where I have been managing the branch for around four months now.”
Though being a new member of the Glen Innes community, Carl says it is an exciting place to be, with a thriving rural sector.
“We in the branch love being part of Glen Innes, it’s a very tight-knit community.
“We are proud to support the community through sponsorship of local sport like rugby union and netball, and the annual Glen Innes show.”
Carl is able to support local clients with his specialist knowledge of rural products, having worked in the sector for over 10 years. He also enjoys supporting in other areas of the branch and is currently undertaking livestock agent training.
“I do spend most of my time in merchandise,” Carl says.
“But being a diverse branch, my role can change daily. One day I might head down to the saleyards to help out the livestock team, or assist with stud sales, or even head down to the Attenborough Fertiliser team, over at the bulk fertiliser facility we recently acquired.”
It’s this variety which Carl says is his favourite part of the role, as well as working alongside the rest of the Glen Innes team.
“No two days are the same, and the different jobs and different people we deal with make it really interesting,” he said.
“There are exciting things to come for Elders Glen Innes, there is plenty of potential to grow the business.
“The people and the culture in the branch make it very exciting. We have such a young and passionate team, and I think we are all looking forward to seeing what we can do in the next few years.”
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