Mechanization and Technology

Sonalika Records Highest Ever Tractor Market Share in February

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05 March 2024, New Delhi: Sonalika Tractors has clocked its highest-ever February overall market share of 16.1% and the highest market share gain in the industry. It sold a total of 9,722 tractor sales during February’24 which is 6.2% higher than the company’s FY’23 performance of 9154 tractor sales. While the industry continues to struggle with overall sales, Sonalika has continued to remain ahead of the industry’s performance and has become the only leading brand to grow in the tractor industry.

With a firm belief in becoming the leading and most reliable tractor brand in every tractor segment, Sonalika recently extended its renowned and premium ‘Tiger tractor series’ with 10 new models in the 40-75 HP range.

Raman Mittal, Joint Managing Director, International Tractors Limited, stated, “We feel happy to have delivered on dynamic Indian agri ecosystem needs for tractors and clocked our highest ever February market share of 16.1% along with the highest market share gain in the industry. Maintaining our positive momentum throughout the month, we have registered 9,722 overall tractor sales clocked in February’24 and have outpaced industry performance as well. Our widest heavy-duty tractor range recently got upgraded with 10 new Tiger tractor models is being highly appreciated and accepted by farmers as it offers a plethora of new superior technologies across engines, transmissions, and hydraulics. Supporting farmers in progressing towards a more sustainable future is what drives us forward and we will continue to do so with greater intensity in the future.”

Also Read: Indian Cotton Prices and Outlook for March 2024: A Mixed Bag for Cotton Producers

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