Global Agriculture

Fields of Innovation 2021 to open in physical and digital format

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06 August 2021, UK: Syngenta Vegetable Seeds’ globally-popular Fields of Innovation event will take place from 28 September – 1 October in The Netherlands. This year’s event will offer attendees the option to attend in person or virtually, utilizing leading technologies to experience the very best that Syngenta Vegetable Seeds has to offer.

Fields of Innovation will spotlight Syngenta’s efforts to provide solutions to help growers overcome these challenges caused by changes in our environment – volatile climate conditions, severe soil erosion and increasing biodiversity loss. Additionally, they must manage evolving consumer expectations and views on agricultural technology.

Sustainable technology refers to innovations that are designed to reduce agriculture’s contribution to climate change, mitigate its effect on the food supply and provide growers with the tools they need to manage their land sustainably.

Syngenta’s varieties at Fields of Innovation have been selected specifically to help promote sustainable business growth for growers and the whole value chain.

Furthermore, in honour of the United Nations General Assembly designating 2021 as the “International Year of Fruits and Vegetables,” it is showcasing more crops than ever before. White cabbage, red cabbage, Savoy cabbage, our newly introduced pointed cabbage, cauliflower, broccoli, brussels sprouts, iceberg lettuce, babyleaf, romaine, spinach, beans, peas, sweetcorn, onions and more. Every day Syngenta strives to ensure growers have the best quality seeds to help feed the world.

This year’s event will feature an exclusive, invitation-only experience to visit the field in person, helping support a safe environment for all attendees. Those receiving invitations from all over the world can expect a customised visit, highlighting innovations that suit their needs, such as brassica varieties for Africa or onions for Northern Europe. 

The event is also open to everyone virtually with the opportunity to experience Syngenta’s crops and varieties digitally.

While taking a virtual tour of the field, visitors can ask questions via Live Chat to one of the available Field Experts and create their own personal field book, featuring only those varieties they are most interested in.

Registration is quick and easy via: Syngenta’s Field Experts from across the world will be on hand all week to guide visitors through their visit to Fields of Innovation, whether it will be on the field, or virtually!

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