Seed Industry

Annice Firth appointed to Syngenta Technical Sales team

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19 August 2022, UK: Vegetable grower and fresh produce industry specialist, Annice Firth, has joined the Syngenta Vegetable Seeds UK Technical Sales team.

Based near Boston in south Lincolnshire, where she grows commercial courgettes, squash and pumpkins on the family farm, Firth Produce, Annice will initially focus on delivering results from Syngenta trials of exciting new brassica and cucurbit varieties.

She will also provide additional cover for Syngenta salad and leafy brassica crops, during the maternity leave of crop specialist, Rosie Frost.

Along with her practical experience of commercial vegetable crop production, Annice has been working with supermarket and wholesale specialty crop fresh produce suppliers, DGM Growers, a part of the Fresca Group. 

Annice holds a degree in Agriculture and Environmental Management from Lincoln University. She will also be involved in the organisation of the Syngenta Vegetable Seeds UK Open Field Demo days, held near Surfleet in October.

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