Mechanization and Technology

Sonalika Tractors announces its fastest-ever sale of 1 lakh tractors in 8 months

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08 December 2022, New Delhi: Sonalika Tractors has announced its fastest-ever 1 lakh cumulative tractor sales in just 8 months of FY’23. This includes 11.2% YTD growth recorded during Apr-Nov’22, thereby beating est. 8.8% YTD industry growth during the period. Sonalika has been clocking 1 lakh tractor sales for the last 6 years now (FY’18 – FY’23).

The target figure of 1 lakh tractor sales was achieved by Sonalika Tractors for the first time in FY’18 in 12 months. Its team’s meticulous planning & customized product portfolio has enabled the company to improvise the records further in the current financial year.

Sharing his thoughts on the exemplary performance, Mr. Raman Mittal, Joint Managing Director, International Tractors Limited, said, “I feel overwhelmed to share that we have recorded our fastest ever 1 lakh tractor sales in just 8 months, which is powered by our deep market understanding and impeccable farmer connect. From aiming at 50,000 tractor sales at one time to clocking 1 lakh tractor sales consistently for the last 6 years advocates that we have been delivering on our promises throughout our journey in India – the world’s largest tractor market – as well as across the world. Farmers have been now steadily accepting that farm mechanization is the way forward toward higher productivity and consistent income in the existing agriculture ecosystem. Subsequently, product upgrades today are not limited to the festive season only and there has been a considerable decrease in the product replacement cycle as well. We are thankful to all our customers for their trust and will make sure that we keep delivering on our commitments for farmers across the world.”

Also Read: World Soil Day 2022: FAO publishes first global report on black soils

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