New Holland Announces Dealer Expansion In East Yorkshire Area
21 May 2025, Basildon: New Holland has announced Russells Ltd acquisition of the neighbouring New Holland dealership, Robert D Webster Ltd.
Russells, a long-standing New Holland dealer based in Malton, North Yorkshire, has nine New Holland depots across Yorkshire, Derbyshire, and Nottinghamshire. Russells will retain Webster’s depots at Owstwick near Hull, and Hutton Cranswick near Driffield, integrating them into Russell’s successful agricultural business. Many of Webster’s staff will also join Russells, ensuring continuity for existing customers.
Paul Russell, CEO of Russells Ltd, said: “We are delighted to welcome the teams from Owstwick and Hutton Cranswick, along with the challenges and opportunities that the new territory provides. This expansion aligns with our focus on local staff serving local customers. We look forward to working with all our new staff and customers in the area, and wish them a warm welcome to Russells, as we develop our business in the area together with New Holland.”
David Rapkins, CNH Business Director UK & ROI, added: “Congratulations to Russells on their continued growth, demonstrating the strength of our dealer network. We would like to thank Jackie Thompson, Robert Webster and all their team for their longstanding service and look forward to supporting Russells and all New Holland customers in the area.”
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