China: Working Group on Global Tea Market Analysis and Promotion Meets Online
22 February 2022, China: On behalf of the Department of Crop Production of the Ministry of Agriculture and Rural Affairs, the Tea Research Institute of the Chinese Academy of Agricultural Sciences organized a virtual meeting of the Working Group on Global Tea Market Analysis and Promotion of the FAO Intergovernmental Group on Tea on Feb. 11. More than 50 representatives from the Intergovernmental Group on Tea as well as from government departments, research institutes, and industry associations of 12 countries attended the meeting.
The meeting invited officials from the Secretariat of the Intergovernmental Group on Tea to give a report on the impact of the COVID-19 pandemic on global tea markets along with emerging market trends. During the meeting, the Tea Research Institute shared a special report on China’s tea market and trade. Representatives from major tea producing countries such as India, Sri Lanka, and Kenya, and tea consuming countries such as Canada and Australia shared their views on issues including the development of their domestic tea markets over the past two years, tea consumption trends, and the impact of the pandemic and their response. They also held in-depth discussions on ways to boost tea consumption, promote tea culture, and increase the influence of “International Tea Day.” Representatives reached consensus on work plans for promoting tea market liberalization and facilitation, encouraging the sharing of market data and analysis, and making full use of “International Tea Day” to promote tea knowledge and culture.
The Working Group on Global Tea Market Analysis and Promotion, which was proposed by China in 2016, is one of the six working groups of the FAO Intergovernmental Group on Tea. It now has 14 members and China serves as the chair. The goal is to effectively analyze and comprehensively utilize global tea market data, and promote the development of tea consumption and trade across the globe. The research and innovation team on tea economy and culture of the Tea Research Institute supports the coordination and secretarial work of the working group. (Correspondent: Zhang Lujun)