Company hosts top food industry customers for innovation workshop and other events
24 September 2024, Israel: ICL ( NYSE: ICL) (TASE: ICL ) , a leading global specialty minerals company, today announced it has opened a new food specialty plant in China, which was designed to help customers easily partner with ICL to create novel and innovative food offerings tailored to Chinese consumers’ palates. The facility will manufacture specialty food solutions in the meat, poultry and seafood segments, such as texturants and marinades, among other offerings, and was built in the thriving Zhangjiagang Free Trade Zone, which is located in the heart of the Greater Shanghai area.
ICL will leverage the new facility to continue serving its established customer base in China, while actively pursuing growth opportunities with new customers. By providing superior and customized taste, texture and stability solutions, the company will be able to offer a premium product to help its customers succeed in the Chinese market. ICL’s commitment to innovation and excellence is part of a strategic initiative designed to empower its customers in China to meet their growth objectives.
“This expansion will give us the opportunity to learn directly from Chinese consumers about what is important to them and allow us to leverage this knowledge to develop new products and solutions for the market in China,” said Rado Sporka, vice president of ICL Food Specialties Commercial Business. “Not only does this new facility bring us one step closer to the end consumer, it is also another step forward in ICL’s long-term commitment to contribute to food security around the world.”
As part of a series of groundbreaking events, ICL hosted more than 30 of its top customers from the Chinese food industry for an overview of its portfolio of premium products and their functional properties. The company also provided details on its robust R&D capabilities and product application support network.
“We were delighted to join ICL Group at the opening of their new food specialty plant and look forward to continuing to partner with them – a relationship that began more than 20 years ago – as they further expand in China,” said San Ping Zhang, SVP at Yurun Group, one of the largest meat producers in China. “Their experience in the premium food ingredients market makes them the obvious choice, as we look to further strengthen the market position and image of our brands as healthy, high-quality, delicious and high-end.”
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