Agriculture Industry

Eggfirst Crafts Full Stack Agtech Platform DeHaat’s Brand Campaign with Pankaj Tripathi

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11 June 2024, Mumbai: DeHaat has launched its latest brand campaign featuring renowned Bollywood actor Pankaj Tripathi. The campaign, ‘Ek Dukaan Sampoorna Samadhaan’, showcases an extensive range of products and services from DeHaat, designed to create a positive impact on the lives of farmers by providing tech enabled 360-degree solutions throughout the crop lifecycle. The organization operates on the ‘Farmers First’ principle that enables it to work towards the enhancement of farmers, helping them improve their agricultural practices and produce at the same time.

Shyam Sundar Singh, Executive Director & Co-founder at DeHaat, said, “We are happy to have such a renowned actor onboard. His influence and credibility will undoubtedly help us further drive our ‘Farmer’s First’ vision to empower millions of farmers across the country.”

Ravikant Banka, the Founder and CEO of Eggfirst, said, “I’m amazed to be a part of this agri-revolution journey. Having successfully crafted many rural campaigns, DeHaat is one of a kind, as it evolves farmers’ lives with cutting-edge innovation. Talking about the campaign, I feel Pankaj Tripathi is the right and impactful personality who resonates with farmers effortlessly.”

Also Read: Urged to take advantage of the “New National Biogas and Organic Manure Programme”

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